Eniro Buys 48.1 Percent of Bubblare.se, a Video Site
Posted by Sebastien on the 2007/02/22 at 10:55
in Bubblare.se, Cecilia Geijer, Denmark, Directories, Eniro, Finland, Norway, Sweden, User-generated content, Video, YouTube -
Found on TheLocal.se:
Eniro has acquired 48.1% of the shares in Netclips AB, which owns Sweden’s answer to YouTube, bubblare.se. Eniro, the leading search company on the Nordic market, will also receive an option to acquire the remaining 51.9% of the shares. At bubblare.se, users can view others’ home videos and upload their own. Traffic figures released in September showed that Bubblare.se had up to 30 times more viewers for Scandinavian film clips than YouTube.
“We see exciting opportunities in video communities, video searches and video advertising. With this acquisitio