Hasbro/Mattel to Scrabble Fans: No Love For You!

Posted by Sebastien on the 2008/01/17 at 09:50
in FaceBook, Hasbro, Josh Quittner, Legal issues, Mattel, Scrabble, Scrabulous, Social networks -

(full disclosure: I love Scrabble and I’m a Facebook Scrabulous junkie)

A few days ago, I read with horror that Hasbro/Mattel were threatening to shut down Scrabulous, my favorite Facebook application. There was a sense of deja vu as the article was written by Josh Quittner, former editor-in-chief of Business 2.0, the magazine we tried to save last summer with a Facebook group. Quittner, showing an enormous sense of humor, titled his article “Will someone please start a Facebook group to save Scrabulous?”

Yesterday morning, we learned that the two toy companies (who co-own the rights to the Scrabble game) have decided to escalate the legal procedures to Facebook directly and ask the social network site to shut down the very popular application (more than 600,000 active users per day, 26% of the application installed base).

Scrabble