Australia: Google and News Corp Partner to Launch Google Maps
Posted by Sebastien on the 2007/02/07 at 03:07
in Australia, Google, Google Maps, Local, Local Search, Mapping, MySpace, News Corp, Sensis, TrueLocal.com.au, Yahoo Local, Yahoo! -
Following the launch of Google Maps in Australia, people were left wondering when business listings would be added to the site. Wonder no more. Google has announced it is partnering with TrueLocal.com.au, a News Corp local search property, to get the required business data for Australia.
“We are putting our entire database of business, paid and unpaid, into the Google database,” News Digital Media operations chief Nick Leeder said. “We also provide Yahoo Local with data for their local search product but ideally we would like to see people use Truelocal.”
“Google’s launch introduces yet another cashed-up media player to the local search market and further highlights the increased level of risk that Telstra will face